Over the last 16 years, I’ve had the good fortune of managing PR teams for some of the biggest brands in consumer technology and learning from some of the brightest minds in the industry.
Testimonials
What people are saying
"I hired Andrea to work on my launch and marketing strategies: she got my article published on Entrepreneur.com which was shared 33k times, doubled our user base in one week and resulted in the press reaching out to me for comment!"
Jay M.
Co-Founder at Moo.do
"Andrea understands the components of a good story and has a deep understanding on how to respectfully work with the press. She's an amazing pre-emptive thinker and strategist, and her ability to dive right in made our lives much easier."
Campbell K.
CEO & Co-Founder at LocusLabs
"Andrea knows Public Relations. A super nice and caring approach, coupled with expert know how, she can help you and your company. I was a client with her and spent a lot of money, it was worth every dime! I would totally hire her again."
Billie B.
President at Outsourced Risk Management
Random Facts
- I started my first business at age 12 selling handmade Gossip Girl inspired headbands (straight off my head!) in Oakland Airport for $28.
- I am a classically trained singer and the only girl in the sorority house to get MacWorld instead of Vogue.
- When I was 29, I quit Corporate America (with a cush 6-figure salary, a matching 401K and a rent controlled apartment in San Francisco) and took a one-way flight to Indonesia with little to no money in my pocket.
- I traveled the world for two years with my laptop, consulting with startups all over Southeast Asia, Morocco and Europe.
- I speak often at Universities in the power of embracing your personal story and knowing your why, as I am a STRONG believer in transforming your adversity into greatness.
- I have a Big Greek Family. I ran the original Athens Marathon in 2010 and it was the most magical and painful experience.
THE PR SPECIFIC STUFF BECAUSE THAT'S WHY YOU'RE HERE
I started my career in PR working for some of the largest global PR firms in the world (Fleishman Hillard, Access Communications, and The Horn Group) in San Francisco and New York, with clients including Intuit, PayPal, and Visa.
Over the last 16 years, I’ve had the good fortune of managing PR teams for some of the biggest brands in consumer technology and learning from some of the brightest minds in the industry.
I’ve placed companies everywhere from The New York Times to the Wall Street Journal, Forbes and TechCrunch, and put executives on the stages at CES and SXSW. But, after more than a decade in the corporate world, I decided my personal key to happiness was not going to be climbing the corporate ladder. My experience with large brands allowed me the opportunity to start my own consultancy focused on early stage startups.
Testimonials
What people are saying
"I took your course on content marketing and it was very insightful. I am definitely going to be a better content marketer with the knowledge garnered."
Chinenye Oguadinma
"I am wrapping up your 30-minute LinkedIn Learning course, "Launch Your Product to the Press." This is a wonderful crash course. The press release template you provide in Section 1 was a highlight–worth its weight in gold. I'll be sure to give this course a share on LinkedIn. Great work, and thank you."
Andy Orr
"I recently took your course, "Writing a Press Release" and found it very helpful as I begin my career in PR. I enjoy learning from the wisdom and experience you share."
Brooke Willett
In 2014, I left San Francisco, CA to support the emerging tech startup scene
That same year, I whimsically applied to an entrepreneurship program in Southeast Asia for 20 entrepreneurs from all over the world. I was the only American PR professional chosen. Because Southeast Asia is a magical part of the world, I spent three months in the region traveling, consulting and working with international startups and venture capital firms, while simultaneously building my own venture with a whole new lens of the world...and myself.
Upon my return to the U.S. in 2016, I started my first venture - DialedPR.
DialedPR was created with a certain design in mind — to be able to serve clients anywhere in the world, *from* anywhere in the world. Our contractor model covers every time zone, with clients in the U.S., Europe, South America and Southeast Asia, ranging from apps in the consumer tech, fashion space, to hardware and venture capital. Lots of successes, many failures and tons of learning led to a successful venture, but also an opportunity with LinkedIn.
In 2016, I was contacted by LinkedIn to create online PR courses for their newly acquired education division, LinkedIn Learning (formerly Lynda.com). It’s been an amazing experience to work with the LinkedIn production, content and video teams to create content for universities, employers and other PR professionals worldwide.
I am also proud to be building RemotePRJobs with my business partner Mike, helping serve the fast-growing remote workforce, and providing communications professionals with opportunities and jobs.
I currently live in New York City and enjoy long walks through Central Park, eating my way through the million delicious restaurants and exploring everything this amazing city has to offer.
Looking for 1:1 Help?
Book an session with Andrea and get clarity on anything PR.
